Finding Your Undeserved Market

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There’s nothing better than meeting someone who gets excited like you do over a shared interest. It’s like getting an instant best friend.

You can create that “instant best friend” connection with potential clients by leaning into your interests.

  • Find your underserved market by looking for shared interests
  • Getting your foot in the door to get where you want to be
  • Leveraging existing assets to make money between big projects

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